As I write this post, believe me when I say, I have Kenny Roger’s Through The Years playing the in background. Sigh. I love that song  and it’s partly because it reminds me of the day I first picked up my first Johanna Lindsey book. Yep, she was my first foray into historical romance and thus introduced me to the world of Avon Books.

If Harlequin reigns supreme in the world of romance then Avon Books has to reign supreme over the historical romance genre. Avon and historical romance go together like chocolate chip cookies and milk. Like t-shirts and jeans. Like…well, you get my drift.

This week as I look back on how historical covers have changed, I’m taking us back through the years of covers with none other than Avon Books/Harper Collins. If you’re wondering why this post seems kind of lengthy, well that’s because it is. Most of my favourite historical authors of all time happen to have been with Avon at some time and it was impossible to cut them short.

~~~

captivebride-JL1977Avon

Since I started with Johanna Lindsey, I figured a pretty good place to start would be with the cover of her first release in 1977 Captive Bride. Here Avon is giving us a full scene. If the title didn’t tell us she was captive then the scene certainly attempts to depict a heroine being spirited away on horseback by a sheik in the desert. Note how big the title is compared to Johanna Lindsey’s name, which you almost have to squint to see. Hey she’s new. Her name means not so much right now. Of course, as we know, that will change. All in all, very nice for the time.

firesofwinter-1980Avon

Next we have one of my all time favourites from Avon in 1980, Fires of Winter. To me, they hit this one out of the park. It’s such a gorgeous sensuous cover, the background color so warm and neutral with the splash of burgundy for the title and Johanna Lindsey‘s name. And the pose, love it! I think one reason it works so well for me is that you never see an overhead angle of a couple embracing. It just works and to this day I find it massively appealing. I think one thing we see right from the start is Avon knows how to do covers!

loveonlyonce1985Avon

Now around 1985 Avon started doing something different with Ms. Lindsey’s covers. The hero and heroine’s features are angular, hawkish and sharply pointed. I must say I wasn’t pleased with this new look, this new turn. But do note how Johanna Lindsey’s name has grown in size. Her novels are selling like hotcakes, she’s making a name for herself as a historical romance force to be reckoned with. Hey, soon she’ll be headlining her own books.

InnocentFire_BJ

At Avon in 1988, there’s a new author in town. I’m not quite sure when I got her on my radar, but get her on it I did.  Look closely at the cover and you can just make out her name. If you can’t read it, her name is Brenda Joyce. LOL. Don’t worry, her name will increase in size, just like Johanna Lindsey’s did. Now Brenda Joyce is writing about the North American West and you can see the difference. Avon gives their authors their own distinct look. Notice, as with most historical covers, even the current ones, how the heroine’s hair is always loose and flowing, very contrary to the way they would have worn their hair back then.  But, I won’t quibble about that as marketing has to contend with readers’ modern sensibilities. Heroines in hairstyles worn precisely the way women did back then would not be as attractive (they had a long love affair with tight curls).

savagethunder-1989JLAvon_150scandalous_love_150By 1989, Avon has discovered Fabio and you will find him on the cover of every  historical romance novel set in every conceivable historical period. In Johanna Lindsey’s Savage Thunder (one of my FAVES!!!), he’s sporting long dark hair and is  half Native American. On the cover of Brenda Joyce’s 1992 Scandalous Love (one of my absolute FAVES of hers), Fabio is blond, still with the long locks, and is our hero, an English Duke. I don’t recall the hero wearing his hair that long though.  Needless to say, this love affair with Fabio, Avon, and romance covers goes on for awhile. Please note how much Ms. Joyce’s name has increased in size. I believe at this time, she’s a bonafide success. 🙂

Masquerade_2004_150Secrets_1993_150Okay, now I’m going to have a little fun with the next two. Bear with, me I’m jumping publishing houses and several years (Keep in mind, my love for Harlequin spans decades and is unquestionable). First we have the cover of Brenda Joyce’s Secrets published by Avon in 1993. Her name is prominent and she no longer has the clinch cover. Yes, I believe now she’s that BIG. Readers will buy her books even if it featured a paper bag. *grin* That’s when you know you made it. Beside Secrets is her 2005 cover of Masquerade published by Harlequin/MIRA. Notice any similarities? Boy did I scratch my head about this once her twice imagining the scene with the marketing people and the art department. I think it kind of went like this:

“You want to put a mask on the cover?” art person asked.

“Yep,” says marketing person.

“Hmm, you do realize that Ms. Joyce had a mask on the cover of her book with Avon several years back?”

“Yeah, but our mask is gold with ribbons to tie it in place. And our cover will have the yellow band across the top that states she’s a New York Times Bestselling Author. It doesn’t look the same at all!”

So said, so done. Discussion over.

splendid1995JQ

Okay, back on track and we’re in 1995 with a little known first time author by the name of Julia Quinn and her book Splendid. Notice the high placement of her name and how large it is. Oh yes, Avon has learned over the years that making their authors names too small does little to keep their names in readers’ memory. My doesn’t the hero look swarthy and tanned.

thedukeandi2000JQ

Five years later in 2000, Avon’s Julia Quinn is launching what is to become one of the bestselling historical romance series in romance history with the release of The Duke and I; The Bridgertons. Seven books would follow The Duke and I. We see in those 5 (five) years, Ms. Quinn’s covers have gone from the clinch to this–decorous, sweet, pretty. No one could take umbrage with this. This is the kind of cover that needn’t be hidden under a book cover or lowered when you’re reading in public (hey, that’s not me doing that, but it is our reality). It doesn’t necessarily say it’s historical but then Julia Quinn fans know and historical readers KNOW, which is what’s important. Julia Quinn is now an Avon force–a historical romance force–and her covers reflect that.

whenhewaswickedblog

If you’re wondering why When He Was Wicked (2004) is featured when it appears I’m not going to necessarily talk about that cover per se? Because I sooooo loved this book!!!! And I could NOT not pimp it just a little. 😀 I don’t know what I expected when I read this book but it wasn’t this! It was darkier, sexier, more tension fraught than any of her other books and I LOVED IT! If you’re one of those readers who think Ms. Quinn’s books are just a little to light-hearted and tame for your tastes, do pick this one up. You will be delightfully surprised. Okay, I got that out. We move on.

thencameyou1993LK_150 Scandalspring_150 youbelongtome1994Avon_150

Now for me, a pattern has developed with these covers. As I noted with Julia Quinn’s covers as an new unknown author to mega-star success, Johanna Lindsey and Lisa Kleypas gives credence to what I’m saying. Take a look at Ms. Kleypas’s cover from her first book with Avon Books, Then Came You and then her last book, Scandal in Spring. And by the time Johanna Lindsey departed Avon Books her covers had been quite sparse for a good while as we see from You Belong to Me. How were they satisfying the readers needful of a tasteful yet lusty hero and heroine clinch? As you may very well know, that picture was moved to the stepback.

What is a stepback? A stepback is essentially the inside cover (second cover). It usually features the hero and heroine clinch with a front cover less prone to draw a response of ‘Oh you read those” from someone not inclined to romance novel reading.  As far as I can see (which means I raided my extensive collection of Avon historicals), Avon started using stepback covers around 1989-1990.

adukeofherown150 somelikeitwild_150 christinadodd_150

However, I still could be wrong. I start digging, looking for consistent Avon New York Times top selling authors who still have the clinch front cover. What do I find? I find these lovely, elegant covers from Eloisa James, Teresa Medeiros and Christina Dodd. Not a man to be seen, not a clinch to be had. But all the covers are gorgeous and unique in the way Avon seems to fingerprint each of their authors.

withseduction atalentforsin_web boundbytemptation

Which brings up to present day Avon covers which are striking, elegant, beautiful and eye catching. Those qualities are the constancy between them as the covers vary from author to author, series to series, book to book. Some of my favourite covers this year and the upcoming year (so far) are Laura Lee Guhrke’s With Seduction In Mind, Lavinia Kent’s A Talent for Sin and her upcoming February 2010 release Bound By Temptation. I love the sensuality of the women’s expression. And on the cover of A Talent for Sin, I love the touch of the heroine holding an apple behind her back. So very classic Adam and Eve.

wicked_350 when-seducing-a-duke-150 Midnight

As you can see from Avon’s past, current and future covers, they continue to be trendsetters and innovators with their style, class, and creativity. They’ve taken us through the years with books by some of the best to write in the genre of historical romance and I imagine they will continue to do so for many, many years to come. Thank you Avon.

To celebrate Avon’s prolific history of gorgeous covers, I’m giving away Lorraine Heath’s Midnight Pleasures With A Scoundrel, Kathryn Caskie’s The Most Wicked Of Sins, and Kathryn Smith’s When Seducing A Duke, just comment to win.

What is your favourite Avon cover?

**And don’t forget to vote in The Season’s Cover Contest.  Sunday, November 15th is the final day to vote.

87 Replies to “Avon Books ~ Through the Years”

  1. There are so many beautiful covers to choose from. I would pick either Elizabeth Boyle’s Confessions of a Little Black Gown or Suzanne Enoch’s After The Kiss. The black dress is very sexy yet sophisticated and the man kissing the woman’s back in After The Kiss is tender with an idea of what’s to come.

  2. These are some beautiful covers! I believe I like Lorraine Heath’s Midnight Pleasures With A Scoundrel the best, but I am not real sure. The new ones are all good. The older one are lacking something but we are talking from back in the early 80’s and times have changed.

  3. all the covers are great ! kindda hard to choose only one. so one of my favorites , since i love its color is Angel of Windword – Maggie Dove

    ps : I agree with you Fires of Winter is gorgeous !

  4. Very nice post. It’s really funny to see the evolution. I’m very grateful that the Fabio period is over 😉
    Lorraine Heath’s scoundrel series have fantastic covers. I usualy prefer women on covers so basicaly… I love them all !

  5. Gosh, so many of theses covers bring back memories & I think I still have most of the books from the 80s & early 90s tucked away..thats when I read every book on the market til after 5 kids I didn’t have enough time or money to read them all 🙂 All the covers are special. I love the ones with the beautiful dresses the most 🙂
    plb8156@aol.com

  6. I’ve always liked the cover for “Hearts Aflame” by Johanna Lindsey. “Midnight Pleasures With a Scoundrel” and “When Seducing A Duke” also have great covers!

    I would really LOVE to win any of the books in this giveaway!

    Sandra Lynne

  7. I’m a cover collector so I can’t choose one favorite! Though I have to say I love the composition of Lindsey’s ‘Fires of Winter’ and the artist of Kleypas’s ‘Then Came You’ whose name escapes me at the moment XD

  8. I was checking the website and there are a lot of eye drawing covers… I like AVON RED covers… They draw you to want to know more about the book!

  9. Those are gorgeous covers! Adore Laura Lee Guhrke’s ‘With Seduction In Mind’, very different. Can’t choose a favorite from all the beautiful books I’ve seen from the top of my head- I’m seeing images but the titles aren’t coming to me lol

  10. Boy did I enjoy that retrospective! Those covers bring back such wonderful memories. But, my favorite all time cover was by the lady who started it all–Kathleen Woodiwiss. The original Shanna cover (from the 70s), with the lush jungle in the background, the hero seated with his back to us, and the heroine draped against him, his head buried in her neck…man, that was a beautiful cover. That book is the reason I fell in love with historical romance and began to write it. I may have to go look at it right now… 😉

  11. Great post! As a designer I think I’ve become more of a snob (or let’s say very critical) when it comes to good covers, but it’s interesting to see the evolution of the romance style; I lament that there isn’t a revisit to the olde days of painted covers (rather than the kind of sloppy filtered paint effect via Photoshop) and meticulous hand rendered titles—the Johanna Lindsey covers are classics in that sense. But it’s good to see that the hand lettered/calligraphic title is still being adopted (with commissions from calligraphers and lettering artists—myself a potential prospect? Wishful thinking perhaps). You’ve got to move with the times, eh?

    Interestingly, I noticed recently Mills & Boon established a new aesthetic for some of their novels by being more elusive, ie. a minimalist approach to the subject matter, so that’s entailed cropped photos, restricted colour palettes, etc., to avoid potential alienation of new and old readers alike? Don’t know much about the response though!

    I think my favourite cover of all would probably be for Wild by Margo Maguire. It has all the sensibilities of the classic style, blended with a modern dynamic in its simplicity. A winner for me! From what you’ve selected for your post, I’d still say Johanna Lindsey’s Fires of Winter.

  12. I have two. For Avon books, it’s Victoria Alexander’s The Perfect Wife setback cover. Everything about it screams sensuality. From Pocket Books it’s Karen Hawkins’ Sleepless in Scotland setback cover of the 2 lovers on the window seat. These 2 always stand out in my mind as the best and most memorable covers.

  13. Thanks for the walk down memory lane! It was interesting to see how the covers evolved over time, and even more so how the popularity of the author changed how involved the cover had to be.

  14. ‘Then Came You’ by Lisa Kleypas is my favorite cover. So many very nice covers listed in memory lane but, not only the covers I’ve read several of those books, they may be oldies but they are also keepers!

  15. This was a great blog! I cut my teeth on Kathleen Woodiwiss, then Joanna Lindsey. It’s hard to pinpoint one cover, but I’ll go with Kent’s “A Talent for Sin.” Thanks for the memories!

  16. From the ones you posted, I would say Lavinia Kent’s “A Talent for Sin.” She’s just daring you to open the book and read it.

  17. This was a great look into the past as well as today with all these covers.
    I love Lorraine Heath’s Scoundral series covers. But I am a slave to Scottish Highlanders.
    Have you ever seen the cover of Annaliese Evans cover for Night’s Rose ? I think iot’s beautiful.
    Thanks for the nostalgic trip.
    Carol Luciano
    Lucky4750@aol.com

  18. Oh, boy! I have so many of those old Johanna Lindsey books with the original covers. 🙂 Of the newer covers, I love Lorraine Heath’s MIDNIGHT PLEASURES WITH A SCOUNDREL–lovely, romantic and seductive–and Kathryn Caskie’s THE MOST WICKED OF SINS. I love the contrast of the black with the red lettering.

  19. Lovely covers, all! I prefer to leave the image of the h/h a bit more to the imagination, which may be why I love Anna Campbell’s first two covers – Claiming the Courtesan and Untouched – so much. The h/h standing, embracing in shadows is so provocative, just like the stories themselves. And yet, not too much is revealed. I also love the sly subtlety of the Lavinia Kent cover for A Talent for Sin – very cool.

  20. Great blog today! I love seeing some of those older Avon covers and remembering what great stories they were. My favorite cover is Some Like it Wild. There is just something almost haunting about the heroine on the cover.

  21. I’m very partial to Scandal in Spring by the fabulous Lisa Kleypas mostly because it was my very first historical romance I picked up so it will always have that special place in my heart. When I first started reading those “trashy books” as some unintelligent people seem to think of them, I was always careful to make sure the cover was not seen especially if there happened to be a half naked man on the cover. Now, I don’t care and when people look at me like how can you read that I tell them you don’t know what you’re missing.

    I’m really loving Lorraine Heath’s covers for her Scoundrals of St. James series. But 2 of my favorites are Elizabeth Boyle’s Confessions of a Little Black Gown and Memoirs of a Scandalous Dress.

  22. There are plenty of gorgeous covers I didn’t include in this post (as if I could include even a fraction, right?). But some of the ones I would have normally included like Confessions of a Little Black Gown and Tracy Anne Warren’s Seduced By His Touch etc, I didn’t because they are in the contest and I didn’t want it to appear that I was giving any cover preferential treatment.

  23. Wow, what a great blog today, Bev! And boy, does it bring back memories. I have several of Johanna Lindsey’s with the original covers and this post makes me want to go through them. Of the recent covers, I really like Lisa Kleypas’s Scandal in Spring (and the rest of the Wallflower series), Kathryn Smith’s When Seducing a Duke (the yellow really pops!) and Lavinia Kent’s A Talent for Sin (she looks mischevious).

  24. I remember those covers of Captive Bride and Fires of Winter I love them and went out and got the books they both were so good. I do love the covers. I love to read the Midnight Pleasures With A Scoundrel or When Seducing A Duke.
    I have always love Lisa Kleypas and Eloisa James covers too.
    Penney

  25. Another great post, written by a book lover for book lovers! The late Kathleen E. Woodiwiss is my favorite historical romance author of all time. Talk about “the AVON lady”. The cover of her final book, EVERLASTING, is quite lovely.

    Thank you for sharing your knowledge of historical romance and for the thought and care you put into your blog posts : )

  26. My favorite covers are the earlier ones and I love the two-image covers. My favorite all-time cover is Savage Thunder by Johanna Lindsey for oldies and Midnight Pleasures with a Scoundrel by Lorraine Heath for current releases.

    My last boss used to stopped by my desk just to see the cover of the book that I was reading!!

  27. I love the way the book covers have evolved. I really prefer the ones with the woman alone on them, they’re very suggestive but not as overtly so. I’m okay with leaving that for the stepback. My favorite of the ones you listed is actually Eloisa James’s A Duke of Her Own. Loved the blue and the girl facing away from the reader, but it’s still very suggestive.

  28. Wow! It’s so interesting to see how big of change there is in covers. With the HQ it was more subtle, but with Avon it’s more “Bam!” different. ^^

    Out of the covers listed i love With Seduction In Mind & Bound By Temptation. Both of those covers have the girls doing the seduction and i love the “Come and get me boys” look they have.

  29. I love seeing the old covers again. I remember reading and loving several of those novels. The new covers are gorgeous and I’d have a hard time picking a favorite. I confess to a certain fondness of a hunky guy on the cover or on the step-back. I’m addicted to eye-candy. LOL

  30. It is interesting how covers have evolved over the years. I love how vivid the colors are on the new covers. I really like the covers to Lisa Kleypas’ Wallflower series.

  31. I love this, and everyone at the Avon Offices is so pleased. I actually have the original painting for MOONSTRUCK MADNESS by Laurie McBain in my office!

    Thanks

  32. Johanna Lindsey is so popular now, not her covers but her name sells. I Just found out she has a 10th Malory novel coming in 2010 and i’m so excited, I dont care whats its about but i do know as soon as it hits the stores i’m going to be there because hey!! shes Johanna Lindsey and i know its going to be good. I have everyone of her books old and new covers, and i must say i love the cover of A Rogue Of My Own. Very classy. the gold stair case and the lady with the yellow dress walking up them. I know its not an Avon cover but its my favorite cover. as for Avon covers they do have some very nice ones. like my faveorite ones are the half covers, the ones on Samantha James The Secret Passion of Simon Blackwell and The Seduction of An Unknown Lady. Why? I dont know maybe its the little peek at whats behind the cover.

  33. This was a nice post and I love your insight into the covers as the progressed 🙂
    One of my fave covers is actually The Most Wicked of Sins by Kathryn Caskie… everytime I see that cover I just stop and stare. I actually bought it without reading the blurb. I don’t know what it is about the cover, but I love it 🙂

  34. I like them all! Clinch covers, single ladies on the cover, no people on the cover. Honestly, the only thing that bothers me is the open dresses in back that show no corset! Not realistic, really it isn’t. At the very least they would have a chemise. *sigh* Anyway, Really they are all special in their own way. I do like the color scheme on Some Like it Wild. The pink and green are nicely vibrant without being overwhelming. 🙂

  35. I can’t imagine picking up one of those older books to read simply by looking at the cover! How things have changed. I really like the cover of Eloisa James’ books. They look like a painted portrait and very elegant.

  36. That Fires of Winter cover IS beautiful. I used to have that book, and I recall liking it a lot. I find that I actually liked the covers from the very late 70s/early 80s. They were artful and beautifully rendered and could give you some idea what the story was about.

    Hated ALL the Fabio covers (not an attractive man to me, and I hated how he became THE face of all romance heroes). Also, I think this is the period when the “bodice ripper” label really started to cling…and sting. And Fabio’s giant square pectorals didn’t help the cause.

    I didn’t mind (terribly) the pointy-featured covers. I’d forgotten about those, but yeah, that was a trend for several years. They were painterly and stylish in a certain way, although I can see why they might not have been popular. They did, at least, give the reader some idea of the content of the story, and I liked that the models didn’t all look interchangeable. (No Fabio clones.)

    I also really hated the super-generic covers from the early 90s…a lone mask or flower on a stark background. Geez…what’s the point? Why not just give the book a plain brown cover and call it quits?

    I generally feel “meh” about the covers of current historicals. They all look the same…have a very generic look to them. Beautiful, airbrushed woman in a fake period (80s prom) dress hanging off her shoulder or showing her bare back. Blah. The covers don’t tell you anything bout the story within. They’re beautiful, no question, but they’re so ubiquitous that they don’t ever inspire me to read the book.

    Not related to Avon covers or the article, necessarily, but I also really liked the covers on the old Signet Regencies.

  37. What a great historical analysis of the Avon’s covers. Thank you. It made me go back to look at all my old Avon favorites, which I’ve kept over the years. I notice that a few people have mentioned some already, like Moonstruck Madness, which I adored and still have. I also cut my teeth on Kathryn Woodiwiss, Shirlee Busbee, Johanna Lindsey, and Rosemary Rogers, and still have the hardback editions of a few of their early books.

    Although I don’t have any of the three books up for prizes, I like Kathryn’s Smith’s cover the best, simply because it reminds me of some of those old covers that show both the hero and heroine in a loving, passionate embrace.

  38. It was great seeing how Avon’s book covers have changed over the years. I’m really loving the new covers, and also have to agree that I’m glad that the Fabio period is over. For my pick of favorite covers I would have to say are Elizabeth Boyle’s “Confessions of A Little Black Gown” and “Memoirs of A Scandalous Red Dress”, Stephanie Laurens’s “The Untamed Bride”, and Kathryn Smith’s “When Seducing a Duke”. I actually could go on listing with so many great covers out their.

  39. Johanna Lindsey is also an author I started reading early on and one of my favorites. As to covers, these are all gorgeous and I couldn’t possibly pick just one 🙂

  40. Bev, what a fun post! And those books brought back such memories. I had the original Captive Bride. Think I lent it to somebody – I definitely don’t have it still. I still love a clinch cover – to me it screams romance. That new Laura Lee Guhrke one is gorgeous as is any Stephanie Laurens cover. Yum! And I love the last few Eloisa James covers – I think they’re just beautiful. Kelly, thanks for mentioning those first two covers of mine – I loved the way they picked up on the gothic elements of the stories. And the colors were just gorgeous!

  41. I really enjoyed this post, Margaret, and must admit I own many, if not most, of these books. As to a favorite? Not going to happen. Different covers speak to me in different ways.

  42. What a romantic journey down a literary memory lane! This was a wonderful post – I sighed over eery single book, remembering how fabulous they were (for years I think I read nothing but Johanna Lindsey! From Pirates to the Wild West). Avon has consistently been my “go to” publisher for historical romance. The depth and breadth of their authors’ stories are simply amazing – from rich, dark, intense tales to whimsical, wicked and funny – they never fail to satisfy.

    While I do love many of the Avon authors including several you’ve mentioned above, I particularly enjoy Eloisa James’ books. And they have some nicely unique covers as well as lovely ones.

    My favorite? Hands down, This Duchess of Mine – what a luxurious cover – the dress was stunning, the colors divine.

    Thanks for a great post.

  43. Thanks Christie, Jen, Gayle, Emmanuelle, Julie, Andrea, Ali, Ginger, Kit, I really had fun doing this post. Avon is notorious for their lovely covers and the talent that began there.

    Carrie, so happy everyone at the Avon offices are enjoying. It’s always nice to look back.

    Anna, I would have posted the cover for TEMPT THE DEVIL but it’s in the contest. But I LOVE IT!

    Bev

  44. I am enjoying these walks down memory lane. I still have quite a few of Johanna Lindsey’s early books and I agree that Fire of Winter is one of my favorite covers. I’m not real fond of the Fabio covers – never have been a fan of his – and it did get annoying seeing him on every cover.

    I think so many of the new covers are beautiful and I love the clinch in the stepback! But for the clinch on the cover, Anna Campbell’s Claiming the Courtesan is beautiful. It says “Regency noir” on the cover and the colors and mood compliment these words. The couple is in shadow and embracing under the moon. It’s lovely and leaves something to the reader’s imagination. I would just prefer the full color picture to be on the stepback instead of the back of the cover, but it’s beautiful just the same.

    Wonderful post, Bev!

  45. Chloe,

    I don’t think that is Fabio. Defy Not the Heart is but not that. Wow, I know, a hero who is NOT Fabio at that time is a rarity. LOL.

    Laurie,
    I must have been pretty dense back then, but there were a bunch of covers that I didn’t realize it was Fabio (when they made his hair dark, like Savage Thunder). I can’t say I was a big fan either but I’m not sure I took that much note of him until America ‘discovered’ Fabio. 😀

  46. Not a big fan of the Fabio covers myself. Some of my favorite covers belong to Julia Quinn and Lorraine Heath. I love the colors and the dream-like quality of them.

  47. I love Avon’s covers for Gayle Callen’s books. Very beautiful and eye catching! This was a great post – it was very fascinating to see all the changes in the book covers. Thanks for sharing!
    Shannon Robinson

  48. I read so many of those books by Johanna Lindsey and I really sometimes look at the old covers and just laugh at how funny they are…LOL

  49. It’s hard to pick one but I love the Eloisa James covers, the one for This Duchess of Mine is gorgeous!

  50. Avon’s produced so many stunning, wonderful covers that I wouldn’t know where to start if I had to choose a favourite. So instead I’ll choose my favourite of the ones you mentioned in this post! (Yes, I am lazy. Very, very lazy. :p) I love the cover for Some Like It Wild – the colour is so vivid, and not seeing the heroine’s face makes me happy. Don’t get me wrong, I love many covers which show the heroine’s face, but given a choice between the two, I prefer to imagine what she looks like myself, without being influenced by the cover.

  51. I love the newer covers with the heroines. Not embarrassing to purchase – which is a big deal for me. I love Eloisa James’s covers.

  52. I liked Eloisa James cover for A Duke Of Her Own. I also liked the covers with Fabio on them. That’s when I first started reading romances.

  53. I don’t have a favorite since there’s too many to choose from but I do like the original covers for Woodiwiss’s novels and Johanna Lindey’s.

  54. What a great trip down memory lane. And I actually have several of those editions you posted! Covers have come a long way and I think they have changed for the better. I LOVE a good stepback cover! Have to say the one for This Duchess of Mine is a real favorite. (Not pictured but I have it on my keeper shelf.)

    And I have to admit that the covers for Claiming the Courtesan and Untouched are gorgeous and somewhat unique. Love ’em, La Campbell. Than again the cover for Captive of Sin is well worth the price of admission. YUM!

    The stepback for Lisa Kleypas’s Devil in Winter is another gorgeous cover.

    And my fellow Pixie Chick, Lavinia Kent has certainly been blessed by the Cover Fairy. Both of her titles have sensuous, sexy covers. Makes you want to open that book and read about the guy who put that look on her face!

  55. What a lovely trip down memory lane (and extra points to the shoutout to “When He Was Wicked” which is my favorite Julia Quinn book). While there are lots of non-Avon covers that I have liked, I think that Avon has the most consistently attractive covers as a group. Covers I have particularly liked of late are Elizabeth Boyle’s Confessions of a Little Black Gown, Jenna Petersen’s Lessons from a Courtesan and Kathryn Smith’s Be Mine Tonight. I thought the cover of Kathryn Caskie’s How to Engage an Earl (with the cover bleeding across the spine to the back) was an interesting concept, although I disliked the appearance of the heroine so I think it was the format rather than the actual cover that I liked.

  56. I loved your blog, Bev! I enjoy looking at romance covers throughout the years, so it was great to take a look back at Avon books. I always thought they had some really beautiful covers.

    It’s hard to pick only one cover I like best since there are so many I like, but a couple I really liked here are Midnight Pleasures With A Scoundrel and A Duke Of Her Own.

  57. What a lovely little cover history lesson. I’m not a fan of clutch covers. Julia Quinn has some really nice covers on the Avon website – DANCING AT MIDNIGHT, ROMANCING MISTER BRIDGERTON, AN OFFER FROM A GENTLEMAN. I like the cover for the SCOTTISH BRIDES anthology. Of the ones you have shown above, SOME LIKE IT WILD by Teresa Medeiros and the other two in that line are the ones I like best.

  58. What a great post and I am going to show my age here but I have those Johanna Lindsey books from the very early days . Although Rosemary Rogers was the first historical I read way back when called Sweet Savage Love but I followed that book with Kathleen Woodiwiss and Johanna Lindsey and Shirley Busbee.
    The covers have changed so much over the years I have never hidden a book I was reading although I do know people who do. As for choosing a favourite cover I don’t know I do love the books with stepbacks in them.

    Have Fun
    Helen

  59. Just like most everyone else, I can’t pick just one. Though I still like the clinch covers a lot, some of the new covers featuring just the herione are really sexy and fun. I especially like A Talent For Sin, she looks a bit naughty, but sexy and fun.

  60. It’s like looking at my keeper shelf from a different point of view. Actually, the FIRES OF WINTER cover was awesome! But I can’t believe you didn’t include any from Rosemary Rogers, Kathleen Woodiwiss, or Laura Kinsale (speaking of Fabio!). SWEET SAVAGE LOVE had a large title and a tiny illustration. That changed quickly.
    Yet as one who longs, someday, for my name alone to sell the books, I do prefer an evocative illustration to the straight (boring?) name and title.

  61. I’m also a big fan of Johanna Lindsay’s books and bookcovers. I also love Stephanie Laurens bookcovers. I think AVON books are the best as always.

  62. Blythe,

    I know I missed alot of gems, the problem is I never read them so I had no idea they were with Avon. I know, I must be a bad historial romance reader and author. LOL. I basically only read Johanna Lindsey, Brenda Joyce and Catherine Coulter when I was reading years ago. It was only in 2006 that I discovered Lisa Kleypas and some of the other Avon favourites (I stopped reading for a good decade until 2006).

  63. One of my favorite covers is for the book NEVER A LADY by Jacquie D’Alessandro.
    I think AVON does an excellent job with covers!

  64. Does anyone remember back during the beginning of Avon’s huge bodice ripper days when they published a large calendar with the covers on them? I had one (wish I still had it) and I absolutely loved it! It had Rosemary Rogers’ books (Sweet Savage Love, Wildest Heart) Kathleen Woodiwiss’ books (Flame & Flower, The Wolf & the Dove) and also Laurie McBain. I can’t remember who else, or exactly which other books, was featured on it, but it was fabulous!

  65. Wow, wow, wow. Thank you, Bev — and everyone who commented in here! This was the most amazing pictorial essay (and I think we can safely say that you made our art director a very happy man).

  66. Hi Pam,

    You’re welcome. 🙂 This was tons of fun. I absolutely LOVE reminiscing about books. And your art director should be proud as they do a FABULOUS job! The Cover Contest is a nod to them and all they do.

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