by Madison James

Here’s one that will have tongues wagging. I was watching a morning show yesterday when they started talking about a ring. According to the show, it’s a new “anti-cheating” titanium wedding band, sold for $550 on TheCheeky.com, has the words “I’m Married” carved on the inside. The site promises that the engraving will imprint the wearer with the phrase, thus preventing them from simply taking off their wedding band and cheating. Okay, doesn’t this ring beg many questions, including.

  1. Wouldn’t the imprint fade in like, 20 minutes, giving the wearer ample time to carry out their, um, business?
  2. What if the person who is cheating with the wearer simply doesn’t care that they’re married? (Or, as an especially observant Twitter user pointed out, what if they can’t read?!)
  3. If you feel the need to purchase this, shouldn’t you reexamine your relationship (The most obvious and biggest question of them all?)

So who would be purchasing this ring? I’m assuming a woman who doesn’t trust her man or a man who is trying to say his relationship by assuring his woman that he won’t cheat again? And where is the men’s version to this ring? I searched the website to no avail. There is so many layers to this story, where do you start?

What do you think publicity stunt or marketing strategy for the website? Genuine option for a strange or niche market for married couples? If you were unsure of your relationship would you buy your man this ring? Weigh in, comment and enter to win THE CAPTURE OF THE EARL OF GLENCRAE by Stephanie Laurens.

34 Replies to “You’ve been branded?!?!”

  1. Personally, I wouldn’t buy the ring. For one thing if you are already having insecurity that your man will cheat then it’s time to find a new man. Its not worth it.

  2. I wouldn’t want the ring either. If I wasn’t sure of my man and our relationship, I wouldn’t be with him.

  3. I find this ring hilarious. Pure novelty. I wouldn’t buy it, and if I ever felt the need to seriously give it to my husband we’ve got deeper issues. And I’m a firm believer that if you start to truly have doubts or think that your partner is cheating..then sadly they more then likely are hiding something from you. And I think a cheater is going to cheat regardless, and nothing you can do or try is going to stop them :(.

  4. I agree with Melody 100%, if you feel you have purchase a ring like that for your spouse then you probably already have a pretty serious problem in the relationship.

  5. I agree that if you need to purchase this ring your relationship is probably in trouble.

  6. Really? I don’t really know what to say. I think if you are purchasing this ring you need to reexamine your relationship. If I were presented with this ring I think I might throw it in his face. UGH! And really, if someone wants to cheat that bad I don’t think a ring is going to deter them. There are people out there that don’t care if the person they are sleeping with are in a relationship.

  7. I find this pretty sad. If you are insecure enough to want your spouse to wear a ring like this than I have got to believe you are living a pretty miserable life.

  8. I wouldn’t buy the ring because you don’t trust the man and if you don’t have the trust there is nothing in the marrige.

  9. Your relationship is off to a very poor start if you even think you might need this ring. Save yourself the heart ache and high cost of divorce and don’t get married in the first place.

  10. I wouldn’t buy the ring. If you can’t trust the man, why are you married to him?

  11. Hi Stephanie!

    No, I’d absolutely not buy the ring! I’ve been married for 42 years and I never even wanted my husband to wear his ring. He was in the Navy during Vietnam when we married and when he got out he went into construction. In the Navy and when he worked in construction it would be dangerous for him to wear it!

    Many of our friends asked over the years about him not wearing it. Guess what? Now most of them are divorced and we celebrated our 42nd anniversary this year! A ring doesn’t promise fidelity or happiness. A personal commitment to each other does well being and happiness does!

  12. THat is almost barbaric. I would never buy this…if you feel the need, you need a new man.

  13. Oh wow, I would never buy that. Though I can see it maybe working as a marketing gimick. Newly weds thinking it is cute or something. But good point, if you need that should you really be in that relationship?

  14. I laughed out loud at this one. Seems you could put other phrases (funny or insulting) on the inside of the ring. If presented with the ring I would think it was a joke and would definitely question where I stood in my relationship. I wouldn’t present my man with a ring like this ever.

  15. I own this book and already read it. I loved the Earl and would love to live in his castle in Scotland!

  16. Yeah, if I was that worried about “branding” my man, I wouldn’t want him. As you mentioned, it’s not permanent, so he would just have to take the ring off a half hour before making his move on an unsuspecting woman and she’d be none the wiser.

  17. Last Friday was our 32nd Wedding Anniversary. My guy wears his Father’s gold wedding band. No use for that branding ring! I love S.L.’s books but haven’t got to that one yet so I’d love to win it!

  18. That is funny! I think it has to be something they came up with to get people to the website because I can’t imagine that they are going to make a lot of sales.

  19. Wow. Do people really spend money on this? I would never buy it. If you’re not sure about your partner either don’t get married or get divorced. Don’y stay together. This stuff never works.

  20. Cute idea. However, married men WITH gold bands who want to cheat do not find it hard to do. There are woman who prefer married men as they make less demands than a single man might. I prefer a man with morals who knows the meaning of the gold band. ;o)

  21. I bet Rielle Hunter wouldn’t have cared if John Edwards was wearing a ring like that. If a man wants to cheat, he will. If a woman wants to cheat with a married man, she will. No matter what ring he or she is wearing.

  22. A marketing ploy for the insecure who aren’t too bright. It isn’t a tattoo which wouldn’t fade in less than an hour. Those truly insecure should tattoo both his ring finger and his johnson for more protection so the ‘homewrecker’ would only be able to have plausible denial if they did it in the dark. Then, maybe they could crave his . . . for the really insecure. Bottom line cheaters cheat and can always find willing women. Some of whom don’t care if they are with a married man.

    What has always amazed me is when a spouse cheats and marries that woman why do so serial wives seemed shocked when he leaves them for a newer model?

  23. I think this ring is silly and I would never buy it. Not only would it not work (since the “impression” would rub right out after a few minutes) but I wouldn’t want to marry someone I didn’t trust. I think it is a marketing ply for the website, meant to market to insecure people who can’t think logically. It does amuse me, but I would never buy it.

  24. I shudder to think how many people will buy this ring. Worse – I know people who have their “wedding rings” tatooed on their fingers. It seems like branding an animal to me.

  25. I think it’s just another marketing ploy. If your spouse intends to cheat, a ring with a gimick isn’t going to stop them.

  26. I agree with Maria and others. If you need such a ring, you’re better off with a divorce.

  27. NO WAY!

    Trust is essential to any relationship. If you have to resort to this ring he’s not worth it!

    I’ve been married for 35 years, my husband does not wear a ring.

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